>> Sometime model and self-described "young business woman" Amber Atherton set off a new wave of Carine Roitfeld rumors over the weekend, after Twittering a picture of a garment with a Roitfeld-branded hang tag alongside the caption: "Carine Roitfeld's new womenswear label?! or just an odd [Hong Kong] label mishap?!" The same day that London (and Hong Kong)-based Atherton posted the picture, Derek Blasberg Tweeted a picture of Roitfeld at The Wolseley in London alongside hairstylist Luigi Murenu and photographer Iango Henzi, prompting some to draw the conclusion that all three could have been working on a lookbook for Roitfeld's presumed collection.

>> Anja Rubik, who became engaged to longtime boyfriend, model Sasha Knezevic, last December, has hammered out a few details on her wedding, she said today: “We’re getting married in July, so we’re in the middle of preparing everything. It’s a little stressful because we want it to be perfect but it’s going to be small — close friends and family in Europe.” As for her dress? “I’m really excited because Peter Dundas from Pucci is doing my dress. I saw a few of his sketches already. And I work with [Giuseppe] Zanotti a lot, so they’re sending me a lot of shoes to pick from!” [Modelinia]

>> After reports that Balmain would go with an internal candidate to replace Christophe Decarnin, now comes news that Olivier Rousteing, a key deputy of Decarnin's — not Melanie Ward, as previously suggested — is likely the designer of choice. The contract is in the process, and Rousteing's appointment is expected to be announced as early as next week. Rousteing, "a young and promising creative dynamo," according to WWD's sources, has worked at Balmain since 2009 and was at Roberto Cavalli in Milan for almost six years before that. And as WWD points out, "promoting a number two has become a popular succession strategy in fashion in recent years as the importance of star designers has waned" — take Hannah MacGibbon at Chloe or Maria Grazia Chiuri and Pier Paolo Piccioli at Valentino, for example. [WWD]

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>> Angelina Jolie is reportedly set to be a face of Louis Vuitton; the print-only campaign is expected to be shot by Annie Leibovitz in the next couple of weeks and is said to be launched globally — in print only — this Summer.

According to a source familiar with the deal, E! reports, Jolie will be paid "close to $10 million" for the endorsement, believed to be the most lucrative of her career. A Louis Vuitton rep had no comment on the matter, but this campaign sounds like the newest edition of Vuitton's Core Values series, which Leibovitz has always photographed (Whereas for the past number of seasons, Steven Meisel has shot the collection campaign. Rumors have already swirled that he captured six models for the upcoming Fall 2011 Vuitton campaign.).

>> Prabal Gurung's name was reportedly among the potential designer candidates for Dior submitted to LVMH by Bernard Arnault's advisors, and when he was questioned about the possibility last night, Gurung "got a little nervous," Fashionista writes, and would only say: “I feel extremely blessed that I’m in that lineup of designers that I’ve admired all this while . . . it’s unbelievable. It isn’t something I was expecting . . . I’m just going to say I was very humbled, grateful and thankful. I don’t want to say more.” [Fashionista]

>> The Canadian used car advertisement that made headlines earlier this week — for placing the tagline "You know you're not the first. But do you really care?" over an image of Tom Ford — has been been pulled, the car salesman Dale Wurfel confirms, declining to further comment. It is not likely that Ford waived image rights for the ads, but it is not known whether the designer took legal action against the Ontario-based Wurfel. A Ford spokesman did not respond to requests for comment.

Ford, meanwhile, was the only fashion figure to make the Time 100 list of influencers this year. Rita Wilson, who walked in Ford's debut womenswear show, wrote in tribute that the designer is a "closet comedian, who can keenly copy an expression, person or walk. He Skypes from his bed, on the opposite end of the planet, to check in with me in mine. But this sexy guy is kind and deeply loyal. Friendships are his other art. No flip-flopping. No fly by night. Tom has manners that are rare these days. Handwritten notes are common for the man who wore a three-piece suit every day while directing his visionary first film, A Single Man."

>> Opening Ceremony has its own label, and now La Garconne — the online-only specialty retailer with the strong cult following for its tomboyish essentials — is getting on the train. The e-tailer's founder, Kris Kim, has designed a ready-to-wear line in the past, and says now: "We're designing a private label. We haven't talked about it yet, but it will be a small women's ready to wear collection with the same point of view as the store. The price points are up in the air." [Daily Front Row]