>> For Resort 2012, Camilla Skovgaard isn't leaving her trademark serrated sole behind — it shows up on stiletto sandals and wedge booties alike. But she does add a new element — plaiting — by adding woven leather detailing to chunky-heeled sandal boots (left) and those aforementioned stilettos. The whole collection, in the slideshow, is now available for pre-order on Moda Operandi.
Posts for July 2011
Stella McCartney Rolls Out Fall 2011 Ad Campaign, Heightened E-Commerce
>> Not only did Stella McCartney introduce her Fall 2011 ad campaign — shot by photographers of the season Mert Alas and Marcus Piggott in the topiary garden of a private Oxfordshire, England home, featuring Natalia Vodianova — today, she also rolled out a new iPad app edition and e-commerce for 28 more European countries, including France, Germany, Italy, and Spain.
New features to the iPad app include backstage footage from her Fall 2011 show in Paris and a “making of” video of the dresses McCartney designed for the most recent Costume Institute Gala, while the enhanced e-commerce site now boasts a “reserve in store” option that allows customers order online and pick the order up in the store of their choice, and the ability to book private in-store shopping appointments online.

